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Data & Analytics Consulting

Data Strategy Consulting for US Businesses

Decide what your data should do for the business and what it takes to get there. Cognativ connects business goals to data use cases, scores them on value and readiness, and turns the result into a funded roadmap.

  • Data use cases tied to business goals
  • A roadmap leadership can fund
  • The first consultation is free

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What Data Strategy Consulting Brings Together

A data strategy is not a technology plan. Our data strategy consulting starts from the goals of the business and works back to the data, skills, and platforms needed to reach them.

Three inputs to a data strategy

Business goals

The revenue, cost, risk, and customer outcomes leadership is accountable for.

Data assets

What data exists, where, at what quality, and who owns it.

Capabilities

The people, platforms, and processes available to use it.

A data roadmap tied to business goals

A Data Maturity Assessment Scored Against Real Use Cases

Instead of a generic maturity score, we assess data maturity against the use cases the business wants, so each gap found is one that blocks something valuable.

How data use cases are prioritized
Business valueData readyData not ready
Higher value

Start Now

Valuable use cases the current data can support.

Build the Foundation

Valuable use cases that need data work first.

Lower value

Opportunistic

Lower-value uses to pick up when the data is there.

Park

Low-value use cases blocked by major gaps.

Request a free data strategy consultation

From Data Strategy to a Funded Roadmap

The strategy ends in a roadmap leadership can fund, with the first use cases, the foundations they need, and the owners for each. Cognativ has turned data into business advantage for a data platform that reached a 75% category share and a healthcare data company that exited at 20x.

From many ideas to a funded data roadmap
  1. Collect use cases

    Collect use cases

    Every idea for using data, gathered from leaders and teams.

  2. Score and select

    Score and select

    Use cases ranked on value and readiness, with the top few chosen.

  3. Plan the foundations

    Plan the foundations

    Data, platform, governance, and skills the chosen use cases need.

A funded roadmap with owners

A Data Strategy That Prepares the Business for AI

Most companies now ask what AI can do with their data. The data strategy answers that with evidence: which AI ideas the current data supports, which need groundwork, and what that groundwork costs. It keeps AI plans tied to business goals instead of tools.

When a specific AI use case is already chosen, an AI readiness assessment is the faster route to a go or no-go decision.

Explore the AI readiness assessment

Data Strategy Consulting Questions

What to expect before you start.

What is a data strategy?

A data strategy sets out how a company will use data to reach its business goals: which use cases matter, what data and capabilities they need, and in what order to build them.

What does a data strategy consultant deliver?

A prioritized list of data use cases, an assessment of the data and capabilities behind them, and a roadmap with owners, costs, and milestones.

How is a data strategy different from a data maturity assessment?

A maturity assessment scores where the company is today. A data strategy decides where to go and how, using that assessment as one input.

Does a data strategy include AI?

Yes, when AI is one of the use cases. The strategy shows which AI ideas the data can support now and which need groundwork first.

Do we need new tools to execute the strategy?

Not necessarily. Many roadmaps start with better use of existing platforms; new tools are recommended only where a use case requires them.

How does an engagement start?

With a free first consultation about your business goals, then interviews and a data review with a fixed scope and fee.

Data Strategy Case Studies

Companies that turned data into a business advantage with a clear plan.

View all case studies

Cognativ data analytics case study cover for 75 percent market share

Data Platform Reaches 75% Category Market Share

Data Platforms Data Aggregation Data Management Technology Strategy

Cognativ helped reposition a data management offering around a clearer market category, stronger operational narrative, and more defensible growth strategy.

The repositioning helped the business establish 75% market share in an emerging category while clarifying its value for enterprise buyers.

Explore the Data Category Win
Cognativ healthcare data services case study cover for building data broker value

Healthcare Data: 20x Exit Valuation

Data Platforms API Development Data Integration Data Marts

Cognativ helped a traditional third-party payer reposition from a claims-processing service provider into a strategic healthcare data broker.

The transformation reshaped the company’s go-to-market model and increased exit valuation by 20x.

See the 20x Exit Story
Cognativ ecommerce case study cover for on-time launch clarity

D2C Brand Launches on Time with RAPID

Technology Strategy Platform Architecture Product Launch Technology Roadmap

Cognativ helped a D2C brand break through founder bottlenecks, scope debates, and slipping launch timelines with a clearer platform roadmap and RAPID-driven sprint cadence.

The company launched on time, closed funding within 60 days, and improved team velocity by approximately 40%.

See the Launch Turnaround
Cognativ consulting case study cover for digital advisory practice growth

Digital Advisory Practice Tops $3M in Year One

Technology Consulting ERP Implementation Digital Finance Digital Advisory

Cognativ helped an accounting firm launch and scale a digital advisory arm, moving from traditional tax and audit services into ERP implementation, digital finance transformation, and strategic advisory.

The new practice generated more than $3M in year-one revenue.

Review the $3M Practice Build