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Leaving Magento: 38% Faster Pages for a Lifestyle Brand

A growing lifestyle ecommerce brand had a strong product and loyal customers. But its Magento site was slow, unstable, and hard to update.

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A written summary of what the video covers, with its chapters where it has them, so you can scan the key points, jump to the part you need or read along instead of watching.

Every promo needed a dev ticket. Mobile shoppers dropped off at checkout, mobile product-page bounce topped 50%, and small changes broke live pages.

Cognativ replatformed the brand onto SmartSaaS TotalCommerce: a headless architecture that separates content from checkout, mobile-optimized product pages, simpler cart logic, and real-time CMS updates with zero code.

Every step followed RAPID: Research and Analyze to understand, then Plan, Implement, and Decide to improve.

The results: 38% faster page speed, a simpler checkout, same-day promo launches, and no more Magento patching.

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